Originally Posted by spareparts
I stand corrected, the game is benefiting the Kay Yow Cancer Fund, which is (as far as I can tell) associated with the Jimmy V Fund.
I found this from when they hosted a Texas A&M fundraiser:
But I don't know why they're also using pink, because people who don't know any better will either (a) associate them with the Komen Foundation like I did, and not support them, or (b) support them and Komen Foundation because they don't know the difference.
Don't get me wrong. Cancer is awful. I just don't want to donate money to anything that lies about where the money is spent. Sorry for hijacking
Still, the obsessive use of pink is unnecessary.